According to a 2006 study, children who are overweight in their preschool years are five times more likely than other children to be overweight at age 12.

Earlier last week Bloomberg.com released an article focusing on childhood obesity and the minefield that kids must navigate between calories and bad ads.

With parents now focused on school lunches and New York City Mayor Michael Bloomberg banning the sale of sugary drinks over the size of 16 ounces at delis,vending carts, movie theaters and restaurants. The heat is on and it is all aimed at this national crisis.

Food intake is the number one factor in childhood obesity and this is something that can be fixed, at New Image Summer Weight Loss Camp for Kids at Pocono Trails that is one of the primary focuses.

As founder Tony Sparber puts it, “If you’re serious about helping your child attain and maintain a trim and fit body, you must be the first one in your family to make the changes that will put all of you on track in this race for fitness.”

Find out more about the summer program as sessions are currently underway at http://www.newimagecamp.com/